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Wednesday, February 1, 2012

THE MALL ANNOUNCES 1BN MAKEOVER FOR TWO BRANDS


The Mall Group plans to spend 1 billion baht this year on a major facelift for two of its shopping-centre brands: The Mall and Siam Paragon.

Some 400 million baht each is slated for renovating both The Mall Ngam Wong Wan and Bang Kae.

The remaining 200 million baht will be spent at Siam Paragon and The Mall Bang Kapi.

Vice-chairman Supaluck Umpujh said The Mall Bang Kapi will be made more trendy to serve customer lifestyles in the area.

The group plans to bring more international brands to the Bang Kapi branch to service customers' higher purchasing power. High-end fashion brands such as Louis Vuitton will be added at Siam Paragon along with Kidsania, an education centre for kids.

The Mall Ngam Wong Wan will expand its retail space by 40,000 square metres, bringing its total to 240,000 sq m.

Ms Supaluck said total sales at The Mall department stores were better than expected last year, despite its Bang Kae branch closing for over one month for the floods.

"We expect total revenue of 50 billion baht this year, up from 44 billion last year," she said.

Ms Supaluck added that the retail industry expects promising growth this year.

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